While it's well known that artificial intelligence and automation make compliance easier and reduce manual processes, what's less well understood is how to harness the technology to gain a richer experience that sparks innovation in business processes. When tax departments actually engage with AI, the insights garnered can affect everything from how a company allocates human resources to the very direction a business decides to take in the wake of new tax regulations. Tax departments just entering the automation space often see the technology as a one-way street -- you set up the solution and it pumps out results. But there is a human side. To truly embrace the full potential of an AI-enabled tax platform, companies need to develop a give-and-take relationship. That means educating the system about the business so the machine can give back insights about how to make the tax function stronger and more efficient.